WEBINAR RECORDING
Unlocking the CX secrets of building a $10m business with Safety Dave
Are you looking to improve your customer experience strategies? Want to learn from the best in the industry? Look no further!
We were privileged to recently host David Cooper, the founder of Safety Dave, a leading provider of safety equipment into Australia’s Caravan and RV industry for a recent webinar.
During this webinar, Dave shared his insights on how the company has grown into the $10 million industry icon it is today by delivering exceptional customer experiences over the years.
Dave shared key insights into his CX success story including:
- The Safety Dave journey
- The importance of aligning your entire team to give every customer an easy and enjoyable experience
- Building trust and relationships with customers
- Providing a personalised and seamless customer experience
- How technology can help enhance customer service
This webinar recording is perfect for business owners, managers, and anyone who wants to improve their customer experience strategies.
Would you like Premier insights like Dave received on providing exceptional CX?
Get in touch via the form below and one of our CXperts will contact you.
Introducing Safety Dave

The Man
David Cooper isn’t just the face of the business – he’s also the heart. Dave is a passionate individual who loves the business he’s in and his customers. His mission is to equip every one of his customers with safety equipment that performs to the highest standards so they can enjoy their adventures with total confidence. He has successfully grown this passion for customer service and support into a $10m+ business today leading recently to a successful sale of the business to an ASX listed company. Dave is a real character who loves meeting his customers onsite and at industry events around the country.

The Business
Safety Dave is an Australian family success story. They are a leading provider of safety equipment to more than 75% of Australia’s caravan and RV industry. Over the years, they have built a reputation for delivering exceptional customer service and have become a go-to source for manufacturers, distributors and individuals looking for high-quality safety equipment.